
5 things we learned by sending 4.1 million BFCM emails
We crunched the Black Friday/Cyber Monday email numbers and found trends with email volume, revenue, welcome emails, mobile vs. desktop, and more.
We crunched the Black Friday/Cyber Monday email numbers and found trends with email volume, revenue, welcome emails, mobile vs. desktop, and more.
How often should you email your list? You don’t want to send too many emails–or too few. Here’s a guide to finding your sweet spot.