How often should you send marketing emails?
How often should you email your list? You don’t want to send too many emails–or too few. Here’s a guide to finding your sweet spot.
How to pick topics for your eCommerce blog
A blog is a powerful way to attract people to your site. Here are some ideas about what type of content to create for your eCommerce blog.
How to send marketing emails for non-traditional holidays
Holiday marketing doesn’t happen in December. Non-traditional retail holidays can also provide excellent email marketing opportunities for your eCommerce store.
7 ways to capture email subscribers (without making a sale first)
Capturing eCommerce leads is challenging, but not impossible. You just need some clever strategies to entice your shoppers to sign up.
Mobile eCommerce email marketing: 5 tips for increasing conversions
Mobile shopping is popular and increasing each year. Your customers are reading your email marketing content on their phones already. Is it optimized for them?
How to turn your seasonal shoppers into repeat customers
The holiday season is a valuable opportunity to grow your brand. Here are some important steps to convert holiday shoppers into regular customers.
The beginner’s guide to DIY product photography
High-quality eCommerce photos can actually improve conversions. In this guide, learn how to take professional-looking product photos without professional gear.
How to write an eCommerce return policy that keeps customers happy
A return policy is a key tool for fostering consumer loyalty and increasing customer delight. In this article, learn how to design an eCommerce return policy that pleases your customers.
How to get the most from shipping confirmation emails
Transactional emails like shipping confirmations are opportunities to add value to your interactions with customers and build long-term customer loyalty. In this post, we explain how to improve your shipping confirmation emails.
The complete guide to eCommerce email marketing conversions
Sending marketing emails is only half the battle, you need your customers to actually buy because of your emails. That’s why you need to fully understand eCommerce email marketing conversions.
The 3 Black Friday and Cyber Monday email campaigns you need
Black Friday is a big time for eCommerce stores. For this big weekend, you’ll have to boost your game a bit with three new email campaigns.
How to track orders for WooCommerce guest customers
Guest checkout increases sales, but can make it harder for customers to track orders. Here’s how to help WooCommerce guest customers track their orders.
