How to approach your summer marketing when summer is cancelled
Summer marketing is very different this year. Here are tips for what could be a later summer marketing season with different customer needs.
Tag: holiday marketing
Six ways to make your Valentine’s Day email marketing stand out
Stand out on Valentine’s Day by avoiding red, varying up your subject lines, tweaking your automations, and telling the stories behind your products.
5 things we learned by sending 4.1 million BFCM emails
We crunched the Black Friday/Cyber Monday email numbers and found trends with email volume, revenue, welcome emails, mobile vs. desktop, and more.
How eCommerce stores can use email marketing to beat Amazon this holiday season
Amazon is tough to beat, but eCommerce stores can use email to compete during the holiday season with a focus on exclusives, values, and service.
6 email strategies to compel holiday audiences to take action
There’s a lot of competition for email marketers during the holidays. Here are tips to make your emails stand out and get customers to take action.
6 ways to make your emails stand out on Black Friday and Cyber Monday
There’s a lot of email marketing competition on Black Friday/Cyber Monday. Here are tips on exclusivity, scarcity, design, and more to stand out.
Fourth of July email marketing: 10 examples of great Independence Day campaigns
Fourth of July is a surprisingly lucrative holiday for American eCommerce sites. Use these Independence Day-themed emails as inspiration for your marketing.
How to send marketing emails for non-traditional holidays
Holiday marketing doesn’t happen in December. Non-traditional retail holidays can also provide excellent email marketing opportunities for your eCommerce store.
Planning your eCommerce holiday promotions
Even though we’re not at the holidays yet, now is the time to plan what kind of marketing and eCommerce holiday promotions you’ll put in.
