5 things we learned by sending 5 million BFCM emails in 2020
Stores sent five million emails with Jilt over Black Friday/Cyber Monday 2020. These are our insights, surprises, takeaways, and lessons from the data.
Tag: explainer
Pricing psychology: 9 strategies that motivate customers to buy
How to use your prices as a sales asset—from the numbers you use to the sale types you choose to how you display your prices in ads.
How Mary Jane’s CBD Dispensary grew eCommerce revenue 98 percent with Jilt
Mary Jane’s CBD Dispensary committed to email marketing and worked closely with Jilt to grow, test, and refine their strategy—with major results.
How B2B companies are using B2C eCommerce strategies to succeed
B2B companies are adjusting to the popularity of eCommerce and blending traditional online shopping features into their sites.
5 eCommerce PPC mistakes that are hurting your results and costing you money
A look at some major mistakes that eCommerce stores make with their pay-per-click (PPC) ad campaigns that hurt sales and waste money.
How customers discover your brand—and what that means for your eCommerce strategy
A study into the main ways people discover eCommerce brands, and strategies and tips for capitalizing on those discovery methods.
Why we believe eCommerce stores should use a single opt-in system for email marketing
Why we believe eCommerce stores do not need to go to the extra step of having new subscribers join their list via double opt-in.
How GravityView used Jilt to drive 43 percent of BFCM 2019 revenue
GravityView unified their emails at Jilt and had great success with Jilt’s user-friendly interface and native Easy Digital Downloads integration.
eCommerce email marketing trends in 2020 and beyond
How personalization, artificial intelligence, and the rise of Generation Z will affect email marketing for eCommerce stores in the 2020s.
7 eCommerce trends to watch in 2020 and beyond
A look at AI copywriting, a push toward sustainability, same-day shipping, voice commerce, micro-influencers, and more future eCommerce trends.
The eCommerce decade: How the 2010s changed online shopping
How eCommerce grew over the decade of the 2010s, from a larger percentage of retail to mobile sales to new sales models to email marketing.
5 things we learned by sending 4.1 million BFCM emails
We crunched the Black Friday/Cyber Monday email numbers and found trends with email volume, revenue, welcome emails, mobile vs. desktop, and more.