How to succeed at email marketing with minimal design
You don’t need a fancy graphics or a big design budget to succeed with email marketing. Here’s how to craft effective text-heavy emails for your campaigns.
Tag: Email Marketing
Here’s what eCommerce email marketing will look like in 2020
eCommerce email marketing is evolving fast, and by. 2020 marketers will have to contend with new technologies, an ocean of data, and more savvy consumers.
10 ways to make your marketing emails interactive
Email marketing doesn’t have to be static. You can now incorporate things like dynamic data, games, and even in-email shopping.
eCommerce marketing tear down: Beardbrand
Beardbrand has established itself as a credible leader in the eCommerce beard space through an educational email series and smart site design.
5 big email mistakes eCommerce brands should avoid
Avoid customers unsubscribing by focusing on things like writing and design, proper email sending frequency, relevance, permission, and mobile optimization.
Fourth of July email marketing: 10 examples of great Independence Day campaigns
Fourth of July is a surprisingly lucrative holiday for American eCommerce sites. Use these Independence Day-themed emails as inspiration for your marketing.
5 ways to improve your email open rates
Tips to improve your marketing email open rates, including a focus on subject lines, timing, segmentation, personalization, and more.
Why you should send more plain text emails from your eCommerce store
Plain text eCommerce emails have surprisingly higher open rates and add a personal touch that can be a great boost to your marketing.
5 tips for using emojis in your email subject lines the right way
As the popularity of emojis changes, how can you still use them to enhance your email marketing subject lines?
How to calculate the value of an email subscriber
Different techniques and formulas to calculate and measure what an email subscriber is worth to you, and your ROI for acquiring them.
Keeping the conversation open: 6 ways to engage with customers post-sale
The best opportunity you have to turn a one-time shopper into a loyal repeat customer is right after the sale. Here are some ways to engage post-purchase.
How often should you send marketing emails?
How often should you email your list? You don’t want to send too many emails–or too few. Here’s a guide to finding your sweet spot.
