5 things we learned by sending 5 million BFCM emails in 2020
Stores sent five million emails with Jilt over Black Friday/Cyber Monday 2020. These are our insights, surprises, takeaways, and lessons from the data.
Tag: data post
We analyzed 275,045 recovery campaigns to find out what kind of discounts really work
Adding discounts to your abandoned cart recovery emails is a powerful tactic to win back sales. But what kind of discounts work best and how much should you offer? We looked at over 275,000 recovery campaigns to figure out what sort of discounts are most effective.