The best opportunity you have to turn a one-time shopper into a loyal repeat customer is right after the sale. Here are some ways to engage post-purchase.
How often should you email your list? You don’t want to send too many emails–or too few. Here’s a guide to finding your sweet spot.
A blog is a powerful way to attract people to your site. Here are some ideas about what type of content to create for your eCommerce blog.
Holiday marketing doesn’t happen in December. Non-traditional retail holidays can also provide excellent email marketing opportunities for your eCommerce store.
It’s important to keep learning by engaging with other eCommerce professionals. Here’s a list of the best Facebook eCommerce groups to join.
Not all bad reviews are bad news. Having all five star reviews on your eCommerce store sounds great in theory, but it’s actually a bad thing.
Discounts are the top way to entice people to sign up for your email list, but they’re not the only way. Use these other incentives to grow your list.
If you want to get the best ROI from your email marketing campaigns, you should put visual hierarchy to work to organize information.
GIFs are now used regularly by 56.5 percent of email marketers. Here’s a selection of great emails with GIFs to inspire your own campaigns.
Capturing eCommerce leads is challenging, but not impossible. You just need some clever strategies to entice your shoppers to sign up.
It’s important to learn from the eCommerce giant Amazon. By adopting these lessons, you can take advantage of their massive success.
Mobile shopping is popular and increasing each year. Your customers are reading your email marketing content on their phones already. Is it optimized for them?