Why customer retention is so important for your eCommerce store
Repeat customers are easier to sell to and spend more money. Here are four big strategies for turning one-time buyers into repeat customers.
Posts by Samantha Connors
Why you need an inventory management system for your store
Inventory management is vital for eCommerce stores to avoid over or under ordering products. But when you should switch from a spreadsheet to a specialized system?
How to calculate the value of an email subscriber
Different techniques and formulas to calculate and measure what an email subscriber is worth to you, and your ROI for acquiring them.
How digital wallets can boost mobile conversion rates
eCommerce traffic on mobile is rising, but conversion rates lag behind those seen from desktop visits. Digital wallets may offer a way to improve those numbers.