Mary Jane’s CBD Dispensary committed to email marketing and worked closely with Jilt to grow, test, and refine their strategy—with major results.
Posts by Erin Greenawald
During unprecedented times, eCommerce stores are focusing on getting cash in hand. Here are four strategies they’re using.
The founders of Xero Shoes, Rebel Dawg, and Klub Nico share their stories and their tips for other women in the eCommerce space.
Pinterest is one of the most important platforms for B2C eCommerce marketing, but many companies ignore it or approach it entirely wrong.
Trying to build a B2B business when you have a thriving direct-to-consumer operation seems like a risky bet. But perhaps eCommerce shops should consider it.
Cult retail can be a hard business, but selling niche products successfully can be done if you are authentically excited about what you’re doing. Here’s Mini Museum’s story of how they’ve built a big following around a niche product.
Things are going great, sales are pouring into your eCommerce shop. What could go wrong? A lot, if you’re relying on a single sales channel. Here’s what The Feel Good Lab learned about how to avoid that mistake.
Bringing and 85-year-old brand online isn’t easy. Luxury leather goods maker Moore & Giles did it and their secret to success is strong values and a commitment to honoring their history.