To truly understand your customers, you have to dig deeper than your analytics. Learn how to use customer interviews to uncover real insights.
Somehow, summer is half over. At least for some of us—the great thing about being a remote company is that for a couple of team members, it’s winter that’s actually half over. But no matter what the season is, we’re not slowing down with improvements and fixes. We have some very exciting email improvements coming soon, but this week we have a handful of updates that lay the groundwork for all the big things that […]
The first emails your subscribers receive are the most important messages you’ll send. Here’s how to create a welcome series for your subscribers.
Last week, a few members of our team trekked to Beantown for WordCamp Boston. We love attending WordCamps because we get to connect with WordPress developers and users face-to-face, and learn about their needs when it comes to eCommerce email marketing. We love it so much, in fact, that we’re winging our way to Colorado for WordCamp Denver this weekend! (If you’re in the area, stop by our booth and pick up a Jilt t-shirt!) […]
Email receipts are more than just records. They’re opportunities to grow your sales and your brand. You just need to employ some clever techniques.
You may not be a big data company, but you can build profiles on your customers to fuel personalization through a technique called segmentation.
The jobs-to-be-done framework is a unique way to create an eCommerce experience that they love. Learn about the framework and how it applies to eCommerce.
You know the importance of sending emails to your list, but how long should those emails be? How much copy should they include? How many images? In this article, we dive into the ideal email length.
Customer interviews are one of the best tools to learn about your customers and improve the customer experience, but it’s important to ask questions that provide the most value for your business. In this article, you’ll learn how to collect actionable feedback from your customers.
The customer lifecycle describes the journey your customers take before, during, and after each transaction. In this article, we explain how to match your email marketing to the customer lifecycle in order to improve conversions and add value to your customers.